Unit 2 of 5

3.2 — Prohibited AI Practices (Article 5)

Article 5 of the EU AI Act defines AI practices that are entirely prohibited due to the unacceptable risks they pose to fundamental rights, safety, and democratic values. These prohibitions are the first to take effect, becoming enforceable on February 2, 2025.

Prohibited AI Practices — Complete List
#PracticeDescriptionExceptions
1Subliminal ManipulationAI deploying subliminal techniques beyond a person's consciousness to materially distort behavior, causing or likely to cause significant harm.None
2Exploitation of VulnerabilitiesAI exploiting vulnerabilities of specific groups due to age, disability, or social/economic situation to materially distort behavior causing significant harm.None
3Social Scoring (Public Authorities)AI evaluating or classifying individuals based on social behavior or personality characteristics, leading to detrimental treatment disproportionate or unrelated to the original context.None
4Predictive Policing (Individual-Level)AI predicting individual criminal behavior based solely on profiling or personality traits, without objective, verifiable facts linked to criminal activity.Systems that support human assessment based on objective facts are allowed
5Untargeted Facial ScrapingScraping facial images from the internet or CCTV footage to create or expand facial recognition databases.None
6Emotion Recognition (Workplace/Education)AI inferring emotions of individuals in workplace and educational settings.Safety or medical purposes (e.g., detecting fatigue in safety-critical roles)
7Biometric Categorization (Sensitive Attributes)AI categorizing individuals based on biometric data to infer sensitive attributes (race, political opinions, sexual orientation, religious beliefs).Lawfully acquired biometric data used in law enforcement for filtering purposes
8Real-Time Remote Biometric ID (Public Spaces)Real-time remote biometric identification in publicly accessible spaces for law enforcement.Narrowly: search for specific serious crime victims/missing persons, prevention of imminent terrorist threat, locating/identifying suspects of specific serious crimes — all require judicial authorization
Effective February 2, 2025

Prohibited AI practices were the FIRST provisions to become enforceable — as of February 2, 2025. Organizations must have already discontinued any prohibited practices. Penalties for violations are the highest under the Act: up to 35 million EUR or 7% of global annual turnover, whichever is higher.

Note that 'social scoring' is only prohibited when performed by or on behalf of public authorities. Private sector loyalty programs and credit scoring are not banned under this provision, though they may be subject to other regulations. Also, real-time biometric identification has narrow law enforcement exceptions that always require judicial authorization.

Key Points
8 categories of prohibited AI practices
Subliminal manipulation and exploitation banned with no exceptions
Social scoring by public authorities banned
Real-time biometric ID banned with narrow law enforcement exceptions
Emotion recognition banned in workplaces and schools (safety/medical exceptions)
Prohibitions effective from February 2, 2025
Highest penalties: up to 35M EUR or 7% global turnover
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